Announcement | Evidation Launches MigraineSmart

Evidation launches MigraineSmart on the Evidation app

Coinciding with Migraine Awareness Month, the company is also sharing user-permissioned insights from over 20,000 individuals with migraine

SAN MATEO, Calif. June 20th, 2024— Today, Evidation, the company creating new ways to measure and improve health in everyday life, is announcing MigraineSmart, a health engagement program on the Evidation app that helps individuals track and better understand their migraine symptoms.

Migraine is a chronic, disabling, and heterogeneous condition that is estimated to affect over 40 million Americans nationwide and disproportionately affects women. Migraines can have a severe impact on quality of life, including on an individual’s physical and mental health, ability to work, and relationships. An interplay of genetic and environmental factors, including specific near-term triggers, are implicated in causing migraine. While there is a plethora of treatment options, many migraine sufferers in the United States do not receive adequate treatment.

MigraineSmart is a health engagement experience and symptom tracking program on the Evidation app that harnesses survey data, electronic patient reported outcomes (ePROs), wearable data, and evidence-based content to make it possible for individuals to better understand and manage their migraines.

MigraineSmart includes:

Personalized insights: MigraineSmart delivers weekly insights and a monthly report aligning symptom logs with wearable data, so participants can quickly see the relationship between their symptoms and daily activities.
Rewards for engagement: Individuals earn points redeemable for cash or charity for logging symptoms and for engaging with educational content and insights.
Opt-in research opportunities: Participants can opt-in to sharing additional health data, including claims data and electronic health records, with researchers. Researchers can permission data from MigraineSmart to better understand the lived experience of individuals with migraine outside of clinical settings.

MigraineSmart will be open for enrollment on the Evidation app on July 1st, 2024. Sign up to get notified when enrollment opens here.

“Migraine experiences vary widely across individuals. Harnessing everyday health data holds tremendous promise for advancing deeper understanding of this condition,” said Meg Dryer, General Manager, Consumer. “Our goal is to generate new disease models that will contribute to a deeper, real-world understanding of this condition that can make a difference for patients.”

An initial pilot of 3,492 participants in the MigraineSmart program found:

43% of participants reported taking a prescribed medication to manage symptoms, with triptans being the most common type of prescription medication reported.
Participants, on average, logged 50% less steps on migraine days, compared to days without migraines.
Over 50% of participants reported sharing or planning to share their monthly MigraineSmart report with their healthcare providers.

Evidation has been conducting longitudinal, direct-to-participant research on the impact of migraines on everyday life since 2018. Earlier this year, Evidation conducted a survey of 21,702 individuals with migraine and found that 41% did not see any healthcare provider for their symptoms in the past year. The survey also found that younger individuals aged 18-44 were significantly less likely to use prescription medications, even though those individuals are more likely to face increased burden of disease. For further insights from that survey, including symptom experiences, provider experiences, treatment attitudes and initiation, and medication management, please reach out to press@evidation.com.

“The lived experience of migraine sufferers is not sufficiently characterized with claims or clinical data. MigraineSmart makes it possible to generate high resolution, research-grade data and insights on migraine that is actionable for patients and relevant for health researchers,” said Abigail Levine, PhD, Senior Director of Product Strategy at Evidation.

Since its founding over a decade ago, Evidation has worked to characterize and measure the impact of conditions across therapeutic areas to better understand disease onset and progression, treatment impact, disease management experiences, quality of life, and social determinants of health across diverse populations, longitudinally.

Evidation is committed to user privacy and consent, and participation in MigraineSmart is voluntary. To download the Evidation app and participate, please visit the Google Play and Apple App Store.

‍

About Evidation ‍

Evidation creates new ways to measure and improve health in everyday life—making proactive, personalized, and truly human-centered healthcare possible. By connecting directly with millions of individuals, Evidation harnesses real-world data to deeply understand health experiences, rapidly and at scale. Evidation’s privacy-centric digital health measurement and engagement platform uses data science and machine learning to translate these everyday insights into high-impact health guidance, treatments, and tools. Founded in 2012, Evidation is headquartered in California with employees working around the globe. Learn more at www.evidation.com.

‍

Media contact ‍

Amy Puliafito ‍

press@evidation.com

‍

1 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7209847/

2 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7497096/

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Evidation launches MigraineSmart on the Evidation app

Coinciding with Migraine Awareness Month, the company is also sharing user-permissioned insights from over 20,000 individuals with migraine

MigraineSmart includes:

An initial pilot of 3,492 participants in the MigraineSmart program found:

‍

About Evidation ‍

‍

Media contact ‍

Amy Puliafito ‍

press@evidation.com

‍

1 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7209847/

2 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7497096/

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News News\ \ December 2, 2025\ \ Evidation Appoints Dr. Ghazanfar Khan as Chief Medical Officer\ \ ReAd

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Evidation launches MigraineSmart on the Evidation app

Coinciding with Migraine Awareness Month, the company is also sharing user-permissioned insights from over 20,000 individuals with migraine

MigraineSmart includes:

An initial pilot of 3,492 participants in the MigraineSmart program found:

‍

About Evidation ‍

‍

Media contact ‍

Amy Puliafito ‍

press@evidation.com

‍

1 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7209847/

2 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7497096/

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Evidation launches MigraineSmart on the Evidation app

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Thanks to everyone who took the time to meet with us in San Francisco at this year’s J.P. Morgan Annual Conference and its surrounding events. Our team looks forward to staying in touch and helping you produce better health outcomes in 2023!

Get to know your Evidation team

Bertina Yen, Evidation's Senior Vice President of People & Community

Bertina Yen is Evidation's Senior Vice President of People & Community, where she is responsible for the end-to-end employee experience and building a community that supports everyone's ability to show up as their authentic selves and perform their best work. Prior to joining Evidation, Bertina served as EVP overseeing clinical teams, product management, marketing, and product development at Zynx Health, driving development of evidence-based clinical decision support solutions that improve health and financial outcomes.

Bertina received her BAS from Stanford, then completed her MD and residency in internal medicine at UC San Diego. She also holds an MPH in health services administration from UCLA.

Bertina is the resident DJ at Evidation and sources the music that is played during the All-Employee Meetings. Outside of work, she enjoys hiking, traveling, and watching anything with a live audience (sporting events, plays, movies). She also starts every morning by completing at least one crossword puzzle!

Connect with Bertina here

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