# Find and enroll the right participants faster with pre-qualified, real-world populations Identify, pre-screen, and engage deeply characterized individuals to accelerate enrollment and improve study fit from the start. ### Start with an engaged, pre-qualified population - Identify eligible participants through a direct, ongoing connection to engaged individuals - Avoid cold-start recruitment and broad, untargeted outreach - Reach individuals already familiar with research participation ### Enroll the right participants at the right moment - Pre-screen participants using labels derived from real-world data - Match individuals to study criteria before outreach - Engage when behaviors or conditions indicate readiness to participate ### Improve retention and long-term study continuity - Recruit participants accustomed to ongoing digital engagement - Maintain communication and follow-up beyond initial enrollment - Support higher consent, retention, and completion rates over time ## The Evidation Community: an ongoing connection to 5M people *Varies by population, protocol, and length of program; many of our recent programs have seen 90%+ engagement **Conversion rate for “click to read” offers once offer is seen** Scaled 1M+ Members have participated in research 97% of U.S. zip codes represented Characterized 1.3B+ data points collected daily 100+ conditions represented Engaged 90% average program engagement* 89% average response to content seen in app** ## How you improve recruitment speed and precision Identify, pre-screen, and engage the right participants using deeply characterized populations and real-world data. **Identify the right participants before outreach:** Identify eligible individuals using longitudinal health and behavioral context. Pre-screen against protocol inclusion and exclusion criteria before referral. **Reach participants without site-based recruitment:** Engage deeply characterized populations directly, without relying on site networks or cold-start advertising models. **Target and segment participants with precision:** Segment participants by condition, treatment history, demographics, geography, and digital measures to improve referral quality and study fit. **Deliver pre-qualified referrals with clear reporting:** Provide participant referrals aligned to protocol criteria, along with sponsor-ready reporting on recruitment performance and engagement metrics. ### Planning and design - Set objectives and KP - Identify best-fit segment for outreach - Content creation to fit technical specifications for IRB submission ### Set up and launch - Campaign setup - Outreach to Evidation community - Referral program, enabling members to share with friends and family ### Engage and optimize - Regular touch points to discuss progress - Pivots as needed to hit goals - Optional follow up to screeners ## See how we drive success for our customers: Recruiting a highly specific group of migraine sufferers in days Evidation worked with a digital health company to meet complex inclusion and exclusion criteria related to chronic migraine episode frequency and other key characteristics 170 individuals recruited from the Evidation community Recruitment completed in 1 week **READ** [Link](/content/resources/asthma/index.html) Segmenting patients by real-world symptom control Evidation partnered with a leading pharmaceutical company to understand the asthma patient journey and management experience. 14K individuals with asthma recruited from the Evidation Community Recruitment completed in 1 week **READ** [Link](/content/resources/asthma/index.html) Rapid enrollment of representative population in COVID-19 research Evidation partnered with a leading pharmaceutical company to build a patient engagement program focused on COVID-19 that engages a representative population across the United States. 100K individuals enrolled into research program in 5 weeks 90%+ program engagement 1.5K of those participants recruited into real-world evidence study in 2 weeks **READ** [Link](https://www.businesswire.com/news/home/20220816005623/en/Evidation-Enables-First-of-Its-Kind-Moderna-Study-to-Track-COVID-Vaccine-Response-in-Real-Life) Developing more successful digital health programs with patient perspectives Evidation partnered with Sanofi to get data-driven insights to prioritize program features and future development of a connected ecosystem for managing type 2 diabetes (T2D). 114 insulin-dependent adults with T2D recruited from the Evidation community Recruitment completed in 3 weeks **READ** [Link](/content/resources/patient-and-physician-perspectives-on-the-use-of-a-connected-ecosystem-for-diabetes-management-international-cross-sectional-observational-study/index.html) ## Therapeutic experience ## Who we work with Evidation partners include top biopharma companies, as well as consumer health companies, technology companies, non-profit organizations, and government agencies.