# Direct, ongoing connections to millions of individuals across 100+ conditions

Individuals consent to share health data, and in turn, receive meaningful value - through support, rewards, and greater control over their health.

## The Evidation Community: an ongoing connection to 5M people

*Varies by population, protocol, and length of program; many of our recent programs have seen 90%+ engagement  
**Conversion rate for “click to read” offers once offer is seen*

### Scaled

- **1M+** Members have participated in research
- **97%** of U.S. zip codes represented

### Characterized

- **1.3B+** data points collected daily
- **100+** conditions represented

### Engaged

- **90%** average program engagement*
- **89%** average response to content seen in app**

## Our established, two-way connection with Members generates high-quality data and drives healthier actions.

## Members are characterized based on dozens of variables, including but not limited to:

### Demographics

- Zip code
- Birth sex
- Gender
- Race/ethnicity
- Height/weight
- Education
- Household income
- Health insurance

### Social Determinants of Health

- Health risk
- Internet access
- English at home
- Meeting needs
- Assistance programs
- Transportation
- Food concerns
- Care seeking delays

### Conditions & Treatment

- Diagnosis
- Comorbidities
- Medical care
- Symptoms
- Medications (Rx & OTC)
- Treatment experience
- Lab values
- Digital health measures

### Health & Lifestyle

- Quality of life
- Physical activity
- Diet changes
- Caffeine intake
- Alcohol intake
- Smoking
- Oral health
- Preventive health

## See how we drive success for our customers:

### Improving blood pressure in overweight individuals through a digital self-management program

- **151** individuals with hypertension recruited from the Evidation Community

### FluSmart participants receive alerts and nudges to seek care

- **200K+** individuals participated in FluSmart  
- **90%+** engagement rate

### Helping cardiovascular patients better understand and act on their heart health

- **33K** participants joined the program  
- **87%** of individuals who shared their personalized insights report with their care team found it helpful or extremely helpful

### Identifying and addressing gaps in the patient experience

- **350** women living with uterine fibroids participated in the study.

### Increasing treatment rates with co-created patient engagement

- **10K** individuals recruited from the Evidation Community  
- Up to **2x** increase in vaccination rates for participants who engaged with customized diabetes campaigns vs. those who engaged with generic messaging

### Creating the first large-scale, nationally representative digital health dataset

- Digital engagement program launched to more than **1K** participants

### Developing an early warning algorithm for individuals at high risk for COVID-19

- **800+** individuals recruited from the Evidation Community  
- >**80%** compliance with study activities

### Exploring potential to reduce stroke risk with earlier detection of Afib

- **30K+** participants aged 65+

### Measuring cognitive impairment with direct-from-patient real-world data

- **16TB** of multimodal data collected over 12 weeks  
- **1K+** features extracted from participant behavior

### Better Understanding of the Metamorphosis of Pregnancy (BUMP)

- **1K** participants targeted for enrollment onto the platform

### Developing more successful digital health programs with patient perspectives

- **114** insulin-dependent adults with T2D recruited from the Evidation Community  
- Recruitment completed in **3 weeks**

### Therapeutic experience

- Autoimmune
- Cardiology
- Dermatology
- Mental Health
- Metabolic
- Neurology
- Respiratory
- Women's Health
- Vaccines and Infectious Diseases

## Who we work with

Evidation partners include top biopharma companies, as well as consumer health companies, technology companies, non-profit organizations, and government agencies.