Health Care Solutions | Activation
Drive measurable behavior change and real-world outcomes
Use longitudinal health context to engage individuals at the right moment, increasing awareness, adherence, and sustained action.
Deliver relevant, personalized education
- Deliver tailored education based on condition and real-world health context
- Provide timely, relevant information that supports decision-making
- Reinforce understanding through ongoing, personalized touchpoints
Sustain engagement in everyday life
- Use longitudinal data to guide personalized nudges and outreach
- Adapt engagement based on behavior and response patterns
- Maintain continuous connection beyond one-time campaigns
Drive measurable behavior change and action
- Increase screening, treatment initiation, and adherence
- Track engagement and behavior change across populations
- Optimize programs using real-world performance data
The Evidation Community: an ongoing connection to 5M people
*Varies by population, protocol, and length of program; many of our recent programs have seen 90%+ engagement
**Conversion rate for “click to read” offers once offer is seen
Scaled
1M+ Members have participated in research
97% of U.S. zip codes represented
Characterized
1.3B+ data points collected daily
100+ conditions represented
Engaged
90% average program engagement*
89% average response to content seen in app**
How you personalize engagement and drive behavior change
Engage individuals at the right moment with tailored content, then measure awareness, engagement, and sustained action over time.
Personalized engagement delivers tailored education and nudges based on longitudinal health context, condition, and real-world behavior.
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Customizable, evidence-based content aligns messaging with real-world health experiences and program goals.
Intelligent activation engages the right individuals at the right moment based on condition, readiness, and observed health patterns.
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Measurable program impact tracks awareness, initiation, decisions, and sustained behavior change over time.
How it works
Evidation is there at every step of the campaign process to ensure recruitment efforts are compliant, transparent, and successful.
Planning and design
- Set objectives and KP
- Identify best-fit segment for outreach
- Content creation to fit technical specifications for IRB submission
Set up and launch
- Campaign setup
- Outreach to Evidation community
- Referral program, enabling members to share with friends and family
Engage and optimize
- Regular touch points to discuss progress
- Pivots as needed to hit goals
- Optional follow-up to screeners
See how we drive success for our customers:
Recruiting a highly specific group of migraine sufferers in days
Evidation worked with a digital health company to meet complex inclusion and exclusion criteria related to chronic migraine episode frequency and other key characteristics.
170 individuals recruited from the Evidation community
Recruitment completed in
1 week
Segmenting patients by real-world symptom control
Evidation partnered with a leading pharmaceutical company to understand the asthma patient journey and management experience.
14K individuals with asthma recruited from the Evidation Community
Recruitment completed in
1 week
Rapid enrollment of representative population in COVID-19 research
Evidation partnered with a leading pharmaceutical company to build a patient engagement program focused on COVID-19 that engages a representative population across the United States.
100K individuals enrolled into research program in 5 weeks
90%+ program engagement
1.5K of those participants recruited into real-world evidence study in 2 weeks
Developing more successful digital health programs with patient perspectives
Evidation partnered with Sanofi to get data-driven insights to prioritize program features and future development of a connected ecosystem for managing type 2 diabetes (T2D).
114 insulin-dependent adults with T2D recruited from the Evidation community
Recruitment completed in
3 weeks